> ## Documentation Index
> Fetch the complete documentation index at: https://docs.meshpilot.app/llms.txt
> Use this file to discover all available pages before exploring further.

# Brain Privacy

> What other brands see, what they never see, and the anonymisation invariant.

The Brain shares wisdom across brands. It does **not** share data across brands. This page explains how that line is enforced.

## The anonymisation invariant

Nothing in the cross-brand pattern library is brand-attributable. That's the load-bearing invariant. It's enforced in two layers before any observation can be promoted into a pattern:

1. **A deterministic scrubber** strips brand IDs, currency amounts, account identifiers, domain names, and other domain-specific tokens.
2. **An LLM scrubber** reads the already-scrubbed observation and rewrites it into a generalised, neutral form — bands ("low / medium / high") instead of exact numbers, "the brand" instead of a brand name.

Only after both layers run does an observation become eligible for promotion into a pattern.

## What other brands see

When another brand's agent recalls a pattern, they see:

* The plain-English summary (e.g. *"calls placed before 10am IST tend to have \~2× higher pickup rate"*).
* The confidence tier (strong / moderate / weak).
* The anonymised evidence count (e.g. *"corroborated across 7 brands"*).

## What other brands never see

* Your brand name, your store URL, or any handle that identifies you.
* Your specific ROAS, your specific spend numbers, your specific revenue.
* The contents of any memory you saved (target ROAS, do-not-ship-to lists, brand voice notes) — memory is brand-scoped and never leaves your workspace.
* Your customer data — ever.
* Your campaign IDs, your ad account IDs, your platform handles.

## Where the customer Brain ends and the admin Brain begins

The Brain in your cockpit is scoped to your **workspace's brands**. It's the operator's surface. There's a separate internal brain — the platform-wide reflector and the admin-level pattern review surface — that lives elsewhere. Paying customers never see the admin brain. The two are physically separated; the customer Brain in your cockpit does not have a path into the admin layer.

## Opting out

The Brain's cross-brand learning is on by default for pilot customers. If you'd prefer to operate in a brand-only mode (memory works, but no patterns get promoted out of your brand and you don't see cross-brand patterns), reach out — this is a per-workspace toggle on our side today and will become a Settings option.

<Card title="Read how patterns get promoted" icon="arrow-right" href="/brain/how-it-works">
  Brain → How it works
</Card>
